Hosh
2022, Classroom Project

Branding, Packaging, Typography


A branding and packaging concept designed for a new wave of conscious consumers who are looking for fresh mediums of expression.

This project strives to reach a wider audience by incorporating gender-neutral visuals, addressing a gap in today's market space.

It further introduces a new structure for makeup products through an easy to store and travel with, stackable containers.

This project aims to understand how to maintain an approachable presence while establishing a strong presence on the shelf.